Born out of necessity
Race Face was created by a group of diet mountain bikers, inclined to do things differently. When the equipment couldn't keep up, we made our own. The mountains near Vancouver proved to be the perfect playground to dream and test legendary tracks.
Driven by cyclists, tested in the team
There is a simple rule we live by: riders come first. We serve the rider and their needs, because they are the keepers of the sport we love. And before we release any gear into the wild, we test it with world-class riders on some of the harshest terrain on earth. If it survives them, it's ready for you.
All or nothing
We believe in big leaps, not small steps. If a product doesn't change the way you walk for the better, then it doesn't deserve to wear the Race Face badge. We make pieces that are strong, light and durable; that have better results than anything else out there. And if something sucks, we offer a killer warranty designed to keep you on your bike and away from the service department as long as possible.
Lead, not follow
We are just like you. We like to be in the forest, stay with friends and go downhill on two wheels. We live and breathe these things and we want to see the sport grow and succeed. That's why we fearlessly take the lead, pushing mountain biking beyond what's possible. We are trying the road and we want to bring them all with us.
A big happy family
If you pedal, you are one of us. The only requirement is that you have fun doing what you do. Because when you are fully in your element, then you are free to push your journey beyond the ordinary.
